CFO Coaching

Transformative CFO coaching for leaders making an impact

Oliver Deacon

CFO Coaching to support you in a rapidly changing world.

As a CFO, you’re no longer just managing the numbers. You’re a strategic leader navigating your business through complexity, change, and innovation. But even the best CFOs face challenges that can hold them back from driving their full business impact. That’s where CFO coaching comes in.

There are four types of CFOs: Operational, Commercial, Strategic, and Transformational. Many CFOs move between these roles based on the needs of their business. Which type are you today, and where do you want to be in the future?

Once we understand your current strengths and focus, we can develop a clear plan to help you achieve your leadership and personal goals.

Are you dealing with any of these challenges?

Influence

Finding it hard to influence the CEO, board, or key stakeholders?

Credibility

Is your finance team struggling to build trust and credibility with business partners?

Communication

Is your communication style not resonating with your audience?

Future-Readiness

Does your team lack a strategy for leveraging new technologies, like AI, or the skills to stay relevant in a changing finance industry?

Transformation & Change

Do you face resistance to change or lack transformation expertise within your finance team?

Stress & Overcommitment

Are high stress levels and an overloaded schedule affecting your ability to focus on high-impact activities?

CFO coaching enables you to…

Amplify your leadership impact

Partner with the business to unlock influence, build trust, and position yourself as a strategic leader.

Empower and elevate your team

Develop a high-performing, future-ready finance team that thrives on change.

Master technology and transformation

Lead digital transformation and leverage technology to drive innovation.

Maximise your personal effectiveness

Achieve work-life balance and focus on strategic growth.

Success stories

I partnered with Oliver as my coach during a significant pivot period in my career… Oliver is super comfortable to work with and is deeply committed to the success of his clients. I recommend Oliver most highly!

Research Director, Boutique consulting firm

01 / 03

I can honestly say that Oliver was transformative in step changing my career trajectory. To anyone in finance thinking of working with a coach, I would strongly recommend talking to him for an hour. You will not be disappointed.

Finance Director, Google

02 / 03

The coaching sessions with Oli have been invaluable and have completely changed my mindset. I feel happier, more focused and , most importantly I have clarity over my next steps. I couldn’t recommend the coaching sessions with Oli enough!

Manager, Mid-sized accounting firm

03 / 03

How it works

My CFO coaching approach

Starting with an initial package of 6 coaching sessions, I meet most of my CFO clients for an hour monthly or twice per quarter. My coaching is structured around your specific needs, providing practical insights and strategies to help you overcome challenges and create lasting change.

  • Discovery Call: Before we start our coaching engagement, we’ll have a 30-minute discovery call to understand your opportunities and create an overall plan
  • First Coaching Session: Our first full session dives into your goals and builds a framework for our work together.
  • Focused Sessions: Each session focuses on the immediate challenges you’re facing while always keeping an eye on your strategic goals.
  • Action-Oriented Approach: You’ll leave every session with a clear action plan to focus on between meetings, ensuring continuous progress.
  • Collaborative Goal Setting: We’ll set goals in conjunction with your HR partner, CEO, or other key stakeholders if needed. Optional check-ins can be arranged with your sponsor to ensure alignment.
  • Assessments: Tools like Discovery Insights and StrengthsFinder can provide valuable insights into your leadership style and help you grow.

Why Me?

As a former Microsoft Finance Director who worked closely with CFOs, I have a deep understanding of the pressures and challenges CFOs face in leading finance teams and driving business results.

I’ve empowered and enabled finance leaders to excel throughout my finance career using the tools and techniques I now offer through my coaching. My CFO clients lead teams of 100+ people, manage billion-dollar budgets, and drive strategic impact across diverse industries.

With a tailored approach that blends coaching, mentoring, and consulting, I focus on delivering practical, outcome-driven solutions. Each session is designed to help you achieve tangible progress, elevating your leadership and increasing your impact.

Ready to go? Tell me a little more about you

"*" indicates required fields

Email*
Who you are:*
What are you trying to get better at?*
Please select all that apply.